Monday, July 5, 2010

Google Acquires ITA For $700m, Dives Headfirst Into Airline Ticket Search

Google Acquires ITA For $700m


Look out, Kayak / Bing Travel -- you both are about to have your respective worlds rocked. While Google has managed to stay on top (or close to the top) when it comes to almost everything search related, the company has curiously allowed smaller niche brands to handle the travel side. Even amongst the hardcore Googlers, avid flyers typically head to a place like Kayak to weigh their options, while vacation planners either do likewise or turn to Bing Travel. In a few months time, we suspect some of that traffic will be diverted back to El Goog.
Click Here More Full Article : Engadget

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